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LATINO EVENT - Los Angeles, renowned for its dynamic culture and diverse populace, is once again gearing up to host one of its iconic street festivals: Fiesta Broadway. Celebrating its 31st anniversary, this spring revival of Fiesta Broadway is scheduled for Sunday, April 28th. Set against the backdrop of downtown LA, spanning Broadway between 1st and 5th street, Fiesta Broadway promises an unparalleled celebration showcasing the rich tapestry of Latino culture thriving in the city. From lively music and dance performances to delectable cuisine and vibrant artisanal crafts, the festival promises a sensory experience celebrating the diversity and creativity of the Latino community.
Among the festival's highlights are its exceptional musical performances, featuring a blend of emerging talent and renowned artists from around the world. Expect performances from acclaimed names such as Alex Lora, lead of the EL TRI band and this year’s Grand Marshal for Fiesta Broadway, along with Juanito El Millonzuki and his compa El Chaparro Chuacheneger, a beloved social media sensation. Rocio La Dama de la Cumbia, Jessica Diaz, Carlos Sarabia, Gil Ortiz and the rising star Karen Moon will also grace the stage. Fiesta Broadway brings us this year a spectacular Festival de Mariachi featuring Pablo Montero, Graciela Beltran, and Leonardo Torres accompanied by El Mariachi Juvenil Nuevo Grullense. Also, Pilo Tejeda y su Banda Blanca will ignite the crowd with their infectious rhythms, performing the official theme of Fiesta Broadway. This year, we're thrilled to introduce the iconic Lucha Libre to the festivities, as well as a Kids Play Zone by PlayLA.
In addition to the music, Fiesta Broadway will tantalize taste buds with the culinary delights of Latin American cuisine. Explore a diverse array of traditional dishes offered by various food vendors, promising a culinary journey through Latin America.
Beyond indulging the senses, Fiesta Broadway is a celebration of the invaluable contributions of the Latino community to the fabric of Los Angeles. On Sunday, April 28th, sponsors from diverse sectors including automotive, banking, food products, and essential services for Latino communities will present their brands. It's a prime opportunity for impactful face-to-face engagement with audiences, including Mexican, Central, and South American communities.
Nevertheless, we have ongoing support from highly recognized media partners: a special thanks to the Los Angeles Times and its new extension De Los, for believing in the return of 2024’s Fiesta Broadway. We also have also been provided with outstanding support from broadcasting groups, such as Spanish Broadcasting Systems and Audacy.
This is an event that has been fully endorsed by the Los Angeles City Council Member of District 14- Kevin De Leon, since the very beginning of Fiesta Broadways’ development into this year. Kevin says, “I am thrilled to welcome everyone to the vibrant and diverse City of Los Angeles as we celebrate the triumphant return of Fiesta Broadway, just in time for the festive Cinco de Mayo celebrations. It's a joy to see this beloved event return, bringing our community together in the heart of our great city. I am immensely proud to be a part of the team that has worked tirelessly to make this happen, and I look forward to embracing the rich cultural tapestry of Los Angeles with you all. Let’s come together, share in the spirit of unity, and make this Fiesta Broadway a memorable and joyous celebration for everyone!”
As Los Angeles continues to evolve as a global cultural hub, events like Fiesta Broadway play a pivotal role in fostering unity and belonging among communities. Whether you're a long-time resident or a visitor seeking to experience LA's vibrant spirit, Fiesta Broadway promises an unforgettable celebration of culture, community, and creativity. So, mark your calendars and get ready to experience the magic of Fiesta Broadway, spanning 5 blocks in the heart of downtown Los Angeles.
Fiesta Broadway LLC has been brought to you by All Access Talent and Uno Productions Inc., held responsible for this year's arrival of this beloved event to the Latin Community is Abraham Contreras and Luis Medina.
For more information visit www.fiesta-broadway.com.
(Aleira Thomas is Project Director and Associate Producer of Fiesta Broadway for UNO Productions.)
