Why LA Shouldn't Bend Over Backwards to Get Amazon to Headquarter Here
PERSPECTIVE—(Editor’s note: Amazon is looking for a second headquarters city. Los Angeles is preparing to make the case for Los Angeles. Rick Paulas thinks that may be a bad idea. Read on.) In early 2010, the city of Topeka, Kansas, was in trouble. The city's unemployment rate had risen to unprecedented levels. Some in the mayor's office thought that a lack of affordable broadband Internet access wasn't helping. Mayor Bill Bunten tried to remedy the situation by changing the city's name to Google.